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SVA Announces New Principals

SVA Announces New Principals

SVA is proud to announce that Adam Hanson and Janna Hurley have been promoted to Principal. The SVA Board of Directors announced these new promotions effective January 1, 2024.

These promotions reflect Adam’s and Janna’s hard work and dedication to SVA, SVA’s clients, SVA’s team members, and their commitment to Serve People Better.

“We are extremely pleased to have these talented professionals as part of our SVA management team,” says Matt Vanderloo, SVA’s CEO and Principal. “These promotions reflect their hard work and dedication to SVA and our clients, and their commitment to Serve People Better.”


Adam Hanson

Adam is the leader of SVA Client Accounting Services. He also works with a number of Management Advisory Services clients, advising them on accounting and tax issues, assisting with accounting software implementation and support, and helping them understand their financial statements so they can make critical business decisions.


Janna Hurley

Janna is the HR Director for SVA and serves SVA employees in all locations and all SVA companies. She uses her experience to ensure organizational compliance with legal and internal requirements, policies and practices. Janna has complemented her years of experience in human resources by obtaining her SHRM Certified Professional (SHRM-CP) certification and her PHR certification from the HR Certification Institute. She has been working in the human resources field for 17 years and has been with SVA for the last 5 years.


About SVA Certified Public Accountants

SVA has been serving family-owned and closely-held companies since 1974. As we near our 50th anniversary, SVA is committed to remaining an independent CPA firm investing in our future growth. Our culture of innovation and agility provides the platform for our core goal. Serve. People. Better.

Our team members' expertise spans the areas of business consulting, tax, accounting, and audit in a diverse set of industries. We work towards meeting the strategic vision of each business and the owner's personal financial goals. We’re proud to say that this expertise has made SVA a perennial award winner as one of the nation’s Top 100 Accounting Firms, as well as a recipient of Forbes America’s Best Accounting Firms in 2021.



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